This is a sleek, modern campaign highlighting the purity and innovation of GlacierPure Water Purifier. I developed the creative concept and art direction, crafting a visual language around clarity, freshness, and a cool blue tone.

 

I handled the full production process from 3D modelling, lighting, animation, compositing, together with 2D design elements to produce a product showcase video and a series of website banners to deliver a cohesive, premium visual identity that reflects the product clean and refreshing essence.