Gain City Mascot Branding

As part of the Gain City branding, my team and I developed two original 3D mascots, "Ahboy" and "Ahgirl", who became the main characters across campaigns and helped established a consistent, recognizable animated presence for the brand.

 

These are a series of animated branding videos and visuals for Instagram and TikTok that I have produced for Gain City, catered for different seasonal and promotional campaigns. The goal was to build a cohesive visual identity that is vibrant, family-friendly and approachable - something that would connect with everyday audiences.

 

For these projects, I managed the full animation pipeline - from concept development, storyboarding, and layout design to final animation and post-production.